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Winn-Dixie to sponsor Cody Ware in Daytona 500 debut

DAYTONA BEACH, Fla. With the 61st annual Daytona 500 six days away, Rick Ware Racing (RWR) announced today the addition of Winn-Dixie as the primary sponsor of the team’s second chartered Monster Energy NASCAR Cup Series (MENCS) entry driven by Cody Ware.  


Cody Ware, No. 52 Winn-Dixie Chevrolet Camaro ZL1 (Photo Credit: Jonathan Ferrey | Getty Images)

Founded in 1925, Winn-Dixie grocery stores, liquor stores and in-store pharmacies serve communities throughout five southeastern states – Alabama, Florida, Georgia, Louisiana and Mississippi.

 

Winn-Dixie Stores, Inc. is a subsidiary of Southeastern Grocers, which is one of the largest supermarket chains based in the Southeast.

Industry veteran George Church will guide Ware in his inaugural Daytona 500.

“This is like a dream come true,” said Cody Ware. “I really can’t explain the feelings I have about getting ready to run my first Daytona 500. “It’s like being a little kid at Christmas and it can’t get here soon enough. We still have a lot to learn even after practice and qualifying this past weekend.

“It’s also a bonus to be able to go out there and represent one of the biggest grocery chains in the country. I couldn’t believe it when Winn-Dixie agreed to be our primary partner for Daytona. This is a huge boost for Rick Ware Racing, and we plan on representing them to the best of our abilities.”

Rick Ware Racing team principal Rick Ware says he’s proud to have two cars in this year’s “Great American Race” – especially with marketing partners who are acquainted with the sport.

“We are very excited to be here at Daytona and equally excited to have Winn-Dixie on our No. 52 Chevrolet,” said Ware. “We have worked very hard during the off season to be able to bring our two teams to Daytona and continue with the enhancement of our program from 2018.

“We are very fortunate to have had some really great companies join our family during the off-season and even at the beginning of the season. To be able to see our No. 52 Chevrolet whip around Daytona with Winn-Dixie on board is very exciting. They are a familiar name in NASCAR and we’re thankful for their support.

“Being brand ambassadors for Winn-Dixie, JACOB Companies and the many other associate marketing partners is something that we all at Rick Ware Racing are very proud of.”

The 2019 Monster Energy NASCAR Cup Series season-opening Daytona 500 is set for Sunday, Feb. 17 with coverage on FOX, the Motor Racing Network (MRN) and SiriusXM Satellite Radio Channel 90. Event coverage begins at 2:30 p.m. (ET).

For more on Winn-Dixie, please visit them at winndixie.com.

For more on Rick Ware Racing, please “like” them on Facebook (Facebook.com/rickwareracing) or visit WareRacing.com.

Rick Ware Racing is on Twitter. Follow them @RickWareRacing.

Rick Ware Racing introduces new marketing partner to its Cup Series teams

THOMASVILLE, N.C. – On the heels of marketing partner JACOB Companies returning to Rick Ware Racing (RWR) for the 2019 Monster Energy NASCAR Cup Series (MENCS) season, the team announced today it has signed Tioga Trading Company as an associate marketing partner beginning with the season-opening Daytona 500 on Sun., Feb. 17.


The Warren, Pennsylvania-based company recognizable for its line of K2 Sauce products will build upon its local auto racing partnerships and enter the pinnacle of Motorsports – the Monster Energy NASCAR Cup Series for its inaugural national foray.

Currently available in multiple grocers across the tri-state area of New York, Pennsylvania and Ohio, K2 Sauce is looking to rapidly expand its footprint and bring “the only sauce you will ever need” to homes across the United States in time for this year’s barbequing season.

Available in both original formula and hot, all-natural K2 Sauce is gluten-free, has no preservatives and is a great alternative to BBQ sauce, steak sauce, hot sauce, wing sauce and can even be used as a stir fry sauce.

“Rick Ware Racing is excited to add K2 Sauce to our growing list of marketing partners this season,” said team principal Rick Ware. “We pride ourselves with being able to provide various marketing programs to our partners including, but not limited to, being a part of our Motorsports program.

“Having their logo on our hauler, race cars, uniforms and equipment is exciting and looks great – but what’s most satisfying about our new relationship is that RWR offers a great business-to-business opportunity for companies like K2 to participate in.

“We are thrilled to have K2 Sauce join us for the greatest spectacle in racing, the Daytona 500, and of course the rest of the year too.”

The 2019 Monster Energy NASCAR Cup Series season-opening Daytona 500 is set for Sunday, Feb. 17 with coverage on FOX, the Motor Racing Network (MRN) and SiriusXM Satellite Radio Channel 90. Event coverage begins at 2:30 p.m. (ET).

Stay tuned to K2 Sauce’s official social platforms: K2Sauce.com, K2Sauce on Facebook, @k2sauce on Twitter and saucek2 on Instagram.

Following K2 Sauce’s social media channels, fans and consumers will have the chance to sample K2 Sauce, plus embrace the opportunity to win fabulous prizes, including a chance to attend an upcoming Monster Energy NASCAR Cup Series races as an honorary crew chief.

For more on Rick Ware Racing, please “like” them on Facebook(Facebook.com/rickwareracing) or visit WareRacing.com.

Rick Ware Racing is on Twitter. Follow them @RickWareRacing.

Source: Rick Ware Racing

JACOB Companies returns to Rick Ware Racing for 2019 Cup season

THOMASVILLE, N.C. - With the start of the 2019 Monster Energy NASCAR Cup Series (MENCS) season less than a month away, officials from Rick Ware Racing (RWR) announced today that West Palm Beach, Fla.-based JACOB Companies will return to the team this year in a variety of roles beginning with the season-opening Daytona 500 on Sun., Feb. 17.

JACOB Companies is a multifaceted nationwide construction firm with a focus on construction, development, management, design-build and technology services.

Jacob Companies provides clients with a wide range of services in general contracting, construction management, design build, architectural and structural precast erection and a broad spectrum of technology, installation and information transport systems including structured cabling, low voltage, network service delivery and wireless solutions.


JACOB Companies will return to sponsor Rick Ware Racing in 2019. Rick Ware Racing

 

JACOB Companies specializes in High Rise Structures, Universities, Hotels, Automotive Dealerships, Athletic Facilities both Professional and Collegiate and Parking Structures.

JACOB Companies is dedicated to serving and supporting its clients and the communities in which it operates by providing superior customer service, innovative solutions and a collaborative approach while generously supporting local and national organizations through sponsorships, donations and in-kind commitments.

"We are thrilled to welcome Don Perry, his family and JACOB Companies back to our sponsorship portfolio this year," said Rick Ware Racing team principal Rick Ware. "JACOB Companies came aboard last August and since then we've grown our partnership swiftly and effectively. We have big plans for 2019 and we're excited to have JACOB Companies apart of it."

Ware insisted the team's business-to-business model has helped propel their relationship with JACOB Companies to increase at the sport's pinnacle level.

"Our goal in 2018 was to work hard to bring new business to business opportunities to JACOB Companies and we were able to accomplish that. The Perry family work ethic aligns with ours and collectively we have ideas on how to enhance for a full Cup season.

"We have made several internal changes within our team during the off-season that have us cautiously optimistic about our performance this year. We have grown our fleet to include newer cars and have hired talented personnel to add to the hard-working members of our team to prepare for a busy season. We hope this will be our best year with the knowledge and resources that JACOB Companies and our other partners will provide to our Motorsports program."

Perry is equally excited to continue their relationship with the RWR family.

"JACOB Companies is excited to have the opportunity to partner with Rick Ware Racing again in 2019," offered Don Perry, president of JACOB Companies. "Rick Ware and his organization exemplify the foundation of our business which was built on respect, hard work, perseverance and dedication. Last year was a great first year and we are excited to build on what we accomplished last season.

The success that we had with the business to business part of our partnership last season was one of the reasons we decided to extend our relationship with RWR. Their excitement and enthusiasm for the sport compliments the way we feel, not only about NASCAR, but about our construction projects as well."

The 2019 Monster Energy NASCAR Cup Series season-opening Daytona 500 is set for Sunday, Feb. 17 with coverage on FOX, the Motor Racing Network (MRN) and SiriusXM Satellite Radio Channel 90. Event coverage begins at 2:30 p.m. (ET).

For more on JACOB Companies, please visit Jacobcompanies.com, or follow them on Twitter @JACOB_Companies.

--- Rick Ware Racing ---

 

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